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As YouTube continues to evolve in the dynamic digital landscape, the platform has outlined key areas of focus for 2025, emphasizing community engagement and the empowerment of emerging creators. These initiatives aim to foster a…
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Bluesky’s designer Borut Udovic has launched Bluesky Hunter– a new all in one platform with a bunch of metrics and analytics along with other features such as scheduling posts, automated DMs and others. This new…
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TikTok Ads have rapidly gained popularity as a powerful tool for brands aiming to engage with their audiences in today’s digital landscape. As one of the fastest-growing social media platforms, TikTok presents businesses with a…
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Instagram is testing a suite of AI-powered features designed to enhance user experience and content creation. These developments present new opportunities for marketers, particularly in the Middle East, to engage audiences with innovative and personalized…
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As Valentine’s Day approaches, brands in the Middle East have a unique opportunity to connect with consumers celebrating various forms of love. Recent Snapchat Valentine’s Day Insights reveal key behaviors and preferences of users during…
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“Instagram has introduced a new feature allowing users to start a WhatsApp chat directly from Instagram Stories. This move is part of Meta’s broader strategy to enhance cross-platform integration and streamline communication for businesses and…
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Instagram is rearranging profile grids and content dimensions, as previously mentioned by IG chief Adam Mosseri in Threads. The shift from square to vertical content seems more reasonable as the content itself started to be…
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Snapchat is making a bold move in the subscription space by rolling out an ad-free experience for Snapchat+ subscribers. The premium tier, which already offers exclusive features, will now allow users to enjoy the platform…
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As decentralized social media gains momentum, several apps are positioning themselves as the go-to short-form video platform for Bluesky, a decentralized network that challenges traditional social platforms. With TikTok’s dominance in the short-video space and…
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Why Instagram Still Relies on Likes Over Saves, According to Adam Mosseri Instagram’s algorithm determines what content gets seen, making it essential for marketers and creators to understand which engagement metrics truly matter. Many social…
