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In today’s automotive landscape, traditional car sales no longer yield the profits they once did for volume car makers. As the industry shifts, we find ourselves in an era where vehicles are increasingly referred to…
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Google has recently introduced changes to its Business Profile re-verification process, creating new considerations for businesses and marketers alike. What used to be a relatively straightforward process has become more stringent, with even small updates…
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YouTube is making a major update to its Shorts platform by increasing the maximum video length from 60 seconds to 3 minutes, effective from October 15, 2024. This change comes after repeated requests from creators,…
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Target cost-per-lead (tCPL) bidding is a semi-automated bidding strategy designed to optimize your advertising budget for Google Local Services Ads. By setting a desired average cost per lead, businesses can allow Google to automatically adjust…
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Facebook is taking steps to become more creator-friendly by consolidating its monetization programs into a centralized Facebook Content Monetization hub. With the growing influence of short-form video content, this hub will simplify monetization for creators…
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MrBeast, the YouTube superstar, has acquired Vouch, the world’s first hiring platform designed specifically for content creators. The acquisition aims to streamline MrBeast’s internal hiring processes and eventually scale the platform to serve the broader…
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Facebook recently added a new feature allowing users to add custom covers to Reels, similar to what is already available on Instagram. This small but significant update enables creators and brands to maintain a consistent…
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Reddit is rolling out a machine learning-powered translation feature to over 35 new countries, including Brazil, Spain, Germany, and the Philippines. This expansion allows users to translate entire Reddit feeds, including posts and comments, into…
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Adam Mosseri, the head of Instagram, recently addressed a common misconception regarding video content shared on the platform. Many users and marketers think videos from third-party apps like TikTok or CapCut hurt reach on Instagram.…
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Instagram’s new feature offers creators and brands personalized tips to help them navigate the ever-evolving landscape of social media. With the goal of enhancing audience growth and engagement, the platform provides curated advice for both…
