Spotify Partners with The Trade Desk to Launch Spotify Ad Exchange Spotify has announced a major step forward in programmatic advertising with the launch of its Spotify Ad Exchange (SAX), in collaboration with demand-side platform…
In the rapidly evolving world of social media, understanding industry standards for engagement and reach is crucial for Middle Eastern brands aiming to stay competitive. Dash Hudson’s newly released 2024 Social Media Benchmarks provide valuable…
Vouch, the world’s first hiring platform designed specifically for content creators, has been acquired by YouTube superstar MrBeast. The acquisition aims to streamline MrBeast’s internal hiring processes and eventually scale the platform to serve the…
Adobe’s latest foray into generative AI with its upcoming text-to-video and image-to-video tools is poised to reshape how digital content is created and used. This innovation, showcased through Adobe Firefly, promises to enhance the video…
Bluesky, the decentralized social media platform that has been making waves as a potential alternative to Elon Musk’s X (formerly Twitter), has just introduced a highly anticipated feature: native video uploads. Announced on Wednesday, this…
All the admiration we marketers have for industry disruptors like Ryan Reynolds? It’s time we extend that same appreciation to Jimmy Donaldson, better known as MrBeast. He’s not just a YouTube sensation; he’s a master…
The 2024 Roblox Developer’s Conference has arrived, offering fans a glimpse into the platform’s ambitious future as it sets its sights on reaching 1 billion daily active users. Roblox founder and CEO David Baszucki revealed…
In the ever-evolving digital landscape, efficiency and cost-effectiveness are paramount for creative professionals. WeTransfer, renowned for its file-sharing capabilities, is now enhancing its service by integrating a payment feature. This new development aims to streamline…