Google has announced the sunset of its Ads Creative Studio, a platform introduced in 2021 to streamline the creation and management of dynamic ad creatives. The tool, designed to enable advertisers to easily customize creative…

Google has unveiled new features in Google Analytics aimed at solving the persistent issue of hidden product listings on Google Shopping. These updates provide retailers with actionable insights to address missing product data, improve listing…

Google has introduced a curation service for its Ad Manager platform, aimed at streamlining the process of securing premium ad placements for media agencies. This new feature enables agencies to discover and customize deals tailored…

In a recent update, Google has advised website owners to upgrade their favicons to a minimum resolution of 48×48 pixels, a significant increase from the previously suggested 16×16 pixels. This change aims to enhance visual…

Google Analytics has introduced a new segment-sharing feature designed to streamline collaboration for teams working on data analysis. With this update, users can now share custom segments across accounts, allowing for a more cohesive approach…

Google has introduced brand customization features for its Performance Max campaigns, allowing advertisers to fine-tune branding elements like logos, colors, and fonts across Google’s ad placements, including YouTube and display. This new feature, available to…

Google has introduced a new feature in its Search Ads platform called Travel Feeds, aiming to enhance ad performance for travel-related queries. This update allows advertisers to deliver highly relevant, real-time information to users by…

Google recently revised its best practices for URL parameters, a change that impacts website owners, developers, and SEO professionals worldwide. For marketers in the Middle East, these updates offer specific guidance on optimizing search engine…