In a recent showcase at Made on YouTube in New York, the platform unveiled a suite of new features designed to empower creators and enhance viewer engagement. These updates not only highlight YouTube’s commitment to…
YouTube has introduced the ‘Add Yours’ sticker, a feature enabling users to add their own responses to a shared prompt. The sticker, originally from Instagram Stories, encourages user-generated content (UGC) and boosts engagement. It lets…
YouTube has officially introduced a new advertising feature for smart TV users: pause screen ads. This innovative format allows brands to engage viewers during a moment when their attention is effectively captured—when they pause a…
In the fast-paced world of digital marketing, capturing consumer attention is increasingly challenging. Enter YouTube’s First Position Ads, a strategic tool now available through Display & Video 360 that promises to enhance visibility and engagement…
YouTube has unveiled a significant upgrade to its Shorts platform, introducing new thumbnail editing features designed to enhance the visual appeal of short-form content. This latest update, now available on both iOS and Android devices,…
YouTube has announced a significant update to its promotions feature in YouTube Studio, adding a new “website visits” goal. This addition is poised to transform how creators and marketers leverage the platform to drive traffic…
YouTube and Spotify Overtake Apple Podcasts The podcast industry in the United States has recently undergone a dramatic shift, with YouTube and Spotify surpassing Apple Podcasts to claim the top spots in the market. Once…